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ABOUT THE EVENT

This is your official invite to a high-energy, connection-filled experience created just for nail artists and beauty professionals ready for more—more clarity, more community, and more confidence in their next steps.

 

We’re bringing together inspiring educators, industry voices, and passionate beauty pros for a day of learning, networking, growth, and good vibes.

 

Whether you’re coming solo or with your nail besties, you’ll leave with fresh motivation, powerful takeaways, and new relationships that expand your career.

SAVE YOUR SPOT

Explore the Options Designed for You

VIP Experience 

*The ultimate all-day access.

$275.00

Regularly $300.00 


  • Early check-in + front-of-room access

  • Morning meditation + movement to ground and energize

  • Exclusive power-hour session with our VIP guest speaker

  • Catered luncheon + early access to networking + headshots

  • Premium VIP-only swag bag

  • Extra time with featured brands, educators, and speakers

*Only 8 VIP Seats Available 

GA Experience 

Join us for an empowering afternoon experience

$115.00

$129.00 starting March 1st


  • Pre-event mingle + networking session

  • Three live expert speaker presentations

  • Dynamic industry panel discussion (lineup announced in the new year)

  • Access to our giveaway table + community connection hour

  • Signature mocktails, snack bar, and more

The Artists & Educators Joining Us

The Women Leading the Conversation

Educator, Salon Founder, and Business Bestie for Beauty Professionals

Teryn Smith

Hi, my name is Teryn. I’ve been a nail artist for over 15 years, and in 2020 I opened my own salon — a space built on community, confidence, and the belief that every beauty pro deserves to grow on their own terms. Over the years, my passion has expanded far beyond the nail table. I love coaching artists, hosting events, and bringing people together in ways that help them learn, connect, and take real action in their careers.

 

My work is a mix of strategy, clarity, and practical guidance. I teach pricing, boundaries, business foundations, and social media in ways that feel simple, doable, and empowering — not overwhelming. I’m all about celebrating every version of yourself along the way, because growth doesn’t happen overnight… it happens in the small, intentional steps you choose every day.

 

I’ve created the It’s Just Business mini guides, I run large networking events for beauty professionals, and I’m deeply passionate about helping artists visualize their goals and actually move toward them with confidence. I love watching people step into the version of themselves they’ve been avoiding — the version that’s capable, powerful, and ready.

 

And honestly? I’m just getting started. I’m excited to keep building these events, creating resources that make a difference, and bringing even more beauty pros together in ways that feel inspiring, supportive, and unforgettable.

Founder & Creative Force Behind Studio Pixel Dust

Eve Foster

Eve brings over a decade of hands-on experience in marketing, branding, and design, partnering with businesses from small startups to multi-million dollar companies across industries ranging from beauty and fitness to construction, sales outsourcing, healthcare, and business consulting.

 

She’s an all-in-one marketer, specializing in branding, design, B2B and B2C marketing, copywriting, lead generation, and conversion optimization- a rare combination in high demand.

 

Founded in May 2024, Studio Pixel Dust offers à la carte services ranging from consultations and branding to graphic design, ad creation, and fully built marketing campaigns.

 

Eve’s best achievement? Never having a client who didn’t come back for more.
 

Nail Educator & Brand Owner

Becky Bunnell

With 33 years in the nail industry and 23 years as an instructor, Becky Bunnell has dedicated her career to education, mentorship, and empowering women. As the owner of SO Gel Nail Supply and Nailed Studio & Academy in St. George, Utah, she has licensed over 100 nail professionals and impacted thousands through education. Her greatest pride is the I AM Gel Polish line, which goes beyond beauty to support women’s shelters and survivors of domestic violence.
 

Licensed Nail Technician & Leading Nail Educator

Hilary Dawn Herrera

 I’m Hilary Dawn Herrera, a licensed nail technician and educator dedicated to supporting nail artists at all stages of their career. Along with my expertise and love for this industry, I’m obsessed with helping others develop confidence to be bold, elevate their skills, take up space, and step into a creatively fulfilling life. I’ve worked from home, rented salon booths, rocked the studio life, and have opened multiple salons. I provide online and in person education found on hilarydawnherrera.com. My days are filled with being an Education Consultant for top brands as well as running my own personal mentorship program 'Client Catalyst' to guide techs to success, avoid burnout, and earn money beyond the chair.
 

I am a culmination of education, my innovation, a hell of a lot of trial and error, thousands upon thousands of services done, unending drive, my experiences, and good intentions. I have molded them all together to offer you options, ideas, a brain twin, and solutions.


My goal is for you to take what I share and go make it your own magic!
 

Are You an Industry Leader?

If you’re passionate about supporting beauty professionals and sharing your expertise, we want to hear from you. Apply to join our 2026 speaker lineup and help shape an unforgettable experience.

 "Went to @itsjustbusinesspresents networking event and it was the best to meet so many amazing business owners and empowering people. I feel so blessed to be apart of something so great"

@_manisbymeg 

2025 IJB Event Guest

Meet Our Sponsors

We collaborate with brands who care about artistry, growth, and community. Meet the sponsors who help make IJB unforgettable.

What You Need to Know About the Event

This is your official invite to a high-energy, connection-filled experience created just for nail artists and beauty professionals ready for more—more clarity, more community, and more confidence in their next steps.

 

We’re bringing together inspiring educators, industry voices, and passionate beauty pros for a day of learning, networking, growth, and good vibes.

 

Whether you’re coming solo or with your nail besties, you’ll leave with fresh motivation, powerful takeaways, and new relationships that expand your career.

Past IJB Events


Missed last time? Catch a glimpse of last year’s IJB event and see exactly what you’ll be stepping into this round.

Got Questions?

FREQUENTLY ASKED QUESTIONS

We want your event experience to feel seamless from start to finish. Below are the most common questions attendees ask before joining us. Review the details, and if you need additional support, feel free to reach out anytime.

Will ticket prices increase?

How do I become a sponsor?

Email: IJBsponsors@officiallyterynsmith.com. We’ll send you our full sponsorship deck with all options, pricing, and deadlines.
 

What’s included in my ticket? 

Can I get a refund if I can’t make it?

Do I need to bring anything?

Is there a dress code?

Will there be food or drinks?

Can I bring kids or a guest (+1)?

Will there be brands to meet or shop from?

Will there be brands to meet or shop from?

Will there be limited seating?

How long is the event?

Is there parking?

Will photos/video be taken at the event?

© Copyrights by Officially Teryn Smith. All Rights Reserved.